Episode 81 of the Legion podcast continues our series on programming for affiliates, with Luke and Todd diving into more details on what’s helpful and important for gym programming.
A gym and its coaches must build trust and buy-in with the gym members, but this becomes more challenging as more people are added to the mix. Todd and Luke outline how to minimize discrepancies between what is programmed and what is actually delivered in class.
Being overly detailed in prescriptions can create more opportunity for mistakes and miscommunications. As much as progression, clever exercise selection, and fancy structures can be very effective in one-to-one coaching, it’s a different story when having coaches leading group classes. You’ve got to find ways of keeping them engaged, consistent and improving, all whilst being an enjoyable experience.
In this second part of the affiliate programming series, we discuss using programming levels and avatars to communicate with members and coaches, and focus on how detail-oriented coaches can decide when things are “good enough” for the average member in class.
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Show Notes:
- [3:00] What programming can the coaches at a gym successfully deliver to build trust with members?
- [4:30] The different training cultures that exist at gyms and how that affects programming
- [9:30] How smaller groups in a gym can dominate training culture and clash with values of the business
- [14:50] Educating clients by programming with different levels
- [17:00] Pulling back on the details and not being over-analytical
- [20:40] Creating different avatars within general population groups to help coaches
- [28:30] Understanding what is “good enough” for your average gym member